Američka kompanija je saopštila da će lutke omogućiti još većem broju djece da pronađu onu koja ih predstavlja i inspiriše svu djecu da pričaju više priča kroz igru.
Barbi se udružila sa Američkom fondacijom za slijepe (AFB) kako bi osigurala da detalji, uključujući oblikovanje lica, modu, dodatke, iskustvo pakovanja i komunikaciju putem e-trgovine, tačno prikazuju slijepe i salbovide osobe.
Lutka se može kupiti sa bijelim i crvenim štapom.
@visibility_scotland The Barbie we’ve all been waiting for! Video description: August, Visibility Scotland staff member, speaks to camera. She puts two pictures up behind her using TikTok’s green screen effect. The first, from 3 seconds in to 13 seconds in, is of the new Barbie in her box. The Barbie has medium length brown hair, light brown eyes, and is wearing a pink top and frilly purple skirt. The second picture, from 14 seconds to 23 seconds, is of the Barbie outside her box posed to look as though she is walking with her guide cane. Transcript: In breaking news, the first ever blind Barbie doll has been released. I’ve put a picture of her up behind me. She comes with a guide cane and dark glasses, and she was created in partnership with the American Foundation for the Blind in the States and RNIB in the UK. One of the really cool details about this Barbie is that her clothes have been specifically designed to be textured so that children with a vision impairment are able to distinguish between outfits. Overall just a really positive bit of news, and it's so cool to see such an iconic and huge brand bringing this sort of representation! #Barbie #BlindBarbie #Representation #BreakingNews #Accessibility #RepresentationMatters #VisionImpairment #Disability #Inclusion #VisibilityScotland
♬ Barbie in the 12 Dancing Princesses Theme - Fairy Lullaby
Slijepa Barbi, koju je Matel lansirao povodom 65. godišnjice postojanja, pored toga što predstavlja slijepu ženu, ima karakteristike koje omogućavaju da se igraju djeca sa oštećenim vidom. Njena glava je usmjerena nagore i na stranu da bi odražavala položaj slijepih ljudi. Ovo najnovije izdanje Barbi lutke je samo novost u liniji inkluzivnih lutaka. Ranije su dizajnirane Barbike sa oštećenim sluhom, Barbike sa Daunovim sindromom i Barbike u invalidskim kolicima.